If You Want to Raise Money You Better Have a Vision!

If you want to raise money you better have a vision!  You need a vision for each and every time you ask people to give to your church whether it is this Sunday’s offering or a special need. Good vision trumps bad economy!  I have been saying that for years now. ...
Half Time Analysis

Half Time Analysis

Think of the next few weeks as half time.  I say that because we are now in the last week of the first half of the year getting ready to start the second half.  July marks an important time of the year for you in terms of analyzing how giving is going.  This is...

10 Tips for Writing Better Direct Appeal Letters

Here are my 10 tips for writing better direct appeal letters.  Direct mail?  Why would you want in this digital age to send an appeal letter through the mail?  They work!  While online giving is steadily increasing it still represents only about 10% of all giving to...
The Importance of Your Website

The Importance of Your Website

Less than 15 seconds.  That is how long visitors spend on a website before clicking away.  If you can’t attract their attention by then they most likely will never come back.  However if you can get them to stay more than 30 seconds you have a chance of getting them...