by Mark Brooks | | Blog
Here are my 10 tips for writing better direct appeal letters. Direct mail? Why would you want in this digital age to send an appeal letter through the mail? They work! While online giving is steadily increasing it still represents only about 10% of all giving to...
by Mark Brooks | | Blog
Mark, I am very intrigued by your program. My church has been in a giving decline for several months now! It’s very stressful. And I’m deeply concerned. I really have just ONE question: Does your program REALLY work? That was a question a pastor sent...
by Mark Brooks | | Blog
A study found that only 32 percent of American church members reported that they had heard a sermon on the relationship between faith and personal finances in that previous year. The author of the study concluded, “clergy often tiptoe around the topic of money as if...
by Mark Brooks | | Blog
Would you like to know how recurring online giving can help you avoid the summer slump in giving? A few years ago I began to write about the importance of having online giving for a church. At the time, 2011, LifeWay Research had just published a report that showed...
by Mark Brooks | | Blog
Do you know what the one thing every church can do to improve giving? Improve their offering time! If you will invest some time in planning out what you say before you take up the offering I can guarantee you that it WILL increase your giving. I call it Elevator...
